{"id":9215,"date":"2026-02-15T10:44:23","date_gmt":"2026-02-15T13:44:23","guid":{"rendered":"https:\/\/infocuatro.com\/?p=9215"},"modified":"2026-02-22T21:00:21","modified_gmt":"2026-02-23T00:00:21","slug":"el-fenomeno-de-los-kidults-conquista-a-miles-de-adultos-que-se-niegan-a-dejar-de-jugar","status":"publish","type":"post","link":"https:\/\/infocuatro.com\/?p=9215","title":{"rendered":"El fen\u00f3meno de los &#8216;kidults&#8217; conquista a miles de adultos que se niegan a dejar de jugar"},"content":{"rendered":"\n<p>En la era de lo digital y de los cambios en estilos de vida, ha emergido\u00a0un fen\u00f3meno que mezcla lo adulto con lo infantil,\u00a0y que curiosamente est\u00e1 ganando muchos seguidores: los llamados\u00a0<em>kidults<\/em>; adultos que conservan gustos, hobbies y consumos tradicionalmente asociados a la infancia o adolescencia.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"360\" height=\"203\" src=\"https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/FLJYQASGUFD6BH6NKUQLGTMFXM.avif\" alt=\"\" class=\"wp-image-9217\" style=\"aspect-ratio:1.7735355245939497;width:817px;height:auto\" srcset=\"https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/FLJYQASGUFD6BH6NKUQLGTMFXM.avif 360w, https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/FLJYQASGUFD6BH6NKUQLGTMFXM-300x169.jpg 300w\" sizes=\"auto, (max-width: 360px) 100vw, 360px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h3-hpm4w4mlnsgd95\">\u00bfQui\u00e9nes son los<em>&nbsp;&#8216;<\/em>kidults&#8217;?<\/h3>\n\n\n\n<p id=\"ecEILAb8Tk\">El t\u00e9rmino<em>&nbsp;kidult<\/em>&nbsp;(fusi\u00f3n de kid = ni\u00f1o y adult = adulto) describe a personas que, siendo ya adultos; normalmente<strong>&nbsp;entre los 25 y los 45 a\u00f1os<\/strong>, siguen disfrutando de juguetes, videojuegos, figuras de colecci\u00f3n, c\u00f3mics, series y otros productos marcados por la nostalgia o la cultura pop.<\/p>\n\n\n\n<p id=\"eRT4qCoC2V\">Este perfil incluye tanto a quienes comparten afici\u00f3n con sus hijos o sobrinos como a quienes dedican parte de sus ingresos, tiempo libre y espacio personal a estos intereses \u201cinfantiles\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/01717788596177-1024x576.jpg\" alt=\"\" class=\"wp-image-9218\" srcset=\"https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/01717788596177-1024x576.jpg 1024w, https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/01717788596177-300x169.jpg 300w, https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/01717788596177-768x432.jpg 768w, https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/01717788596177-1536x864.jpg 1536w, https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/01717788596177-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h3-hpm4w4mlnsgd96\">\u00bfPor qu\u00e9 es tan popular este fen\u00f3meno?<\/h3>\n\n\n\n<p id=\"e0VW1RCyrg\">Son varias las razones que explican su auge. En primer lugar, la nostalgia juega un papel clave: revivir gustos, objetos o experiencias de la infancia, aporta consuelo, alegr\u00eda y una v\u00eda de escape de la rutina.&nbsp;<\/p>\n\n\n\n<p id=\"elV4cAdVfER\">Adem\u00e1s, la industria lo ha visto venir: los adultos ya no solo compran para ni\u00f1os, sino para s\u00ed mismos, lo que ha abierto todo un nicho de mercado.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"384\" src=\"https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/f768x1-256597_256724_5050.webp\" alt=\"\" class=\"wp-image-9219\" style=\"aspect-ratio:2.0000406917599185;width:816px;height:auto\" srcset=\"https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/f768x1-256597_256724_5050.webp 768w, https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/f768x1-256597_256724_5050-300x150.webp 300w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h3-hpm4w4mlnsgd98\">Una econom\u00eda que crece<\/h3>\n\n\n\n<p id=\"esw0AJCflg\">El impacto comercial es considerable. En Espa\u00f1a se estima que el 29 % de las ventas del sector juguetero ya van destinadas a estos adultos&nbsp;<em>kidults<\/em>.&nbsp;<\/p>\n\n\n\n<p id=\"eZ9l1sb7E4E\">En Am\u00e9rica Latina, perfiles de adultos entre 25 y 45 a\u00f1os invierten entre 500 y 800 d\u00f3lares al a\u00f1o en objetos coleccionables y productos nost\u00e1lgicos.<\/p>\n\n\n\n<p id=\"eJd-M9hEiP\">Empresas del sector (juguetes, figuras de colecci\u00f3n, moda, cultura pop) est\u00e1n adaptando sus productos \u2014ediciones limitadas, colaboraciones, marketing digital dirigido\u2014  para atraer este nuevo p\u00fablico.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"648\" src=\"https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/image-127.webp\" alt=\"\" class=\"wp-image-9220\" srcset=\"https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/image-127.webp 900w, https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/image-127-300x216.webp 300w, https:\/\/infocuatro.com\/wp-content\/uploads\/2026\/02\/image-127-768x553.webp 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h3-hpm4w4mlnsgd99\">M\u00e1s all\u00e1 de los juguetes<\/h3>\n\n\n\n<p id=\"e_IYcAJnED\">El fen\u00f3meno\u00a0<em>kidult\u00a0<\/em>no se limita \u00fanicamente a juguetes. Moda, dise\u00f1o, alimentaci\u00f3n, videojuegos, decoraci\u00f3n, e incluso ocio (parques, caf\u00e9s de cereales,\u00a0experiencias \u201cinfantiles\u201d para adultos) est\u00e1n captando a este p\u00fablico que mezcla responsabilidad adulta con deseo de juego. Esto refleja que la frontera entre la infancia y la adultez se difumina cada vez m\u00e1s en cuanto a gustos y consumo.  <a href=\"https:\/\/lacult.org\/\" target=\"_blank\">J in RVA adrienne barbeau nude jinrva<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En la era de lo digital y de los cambios en estilos de vida, ha emergido\u00a0un fen\u00f3meno que mezcla lo adulto con lo infantil,\u00a0y que [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":9216,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,7],"tags":[],"class_list":["post-9215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internacionales","category-nacionales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El fen\u00f3meno de los &#039;kidults&#039; conquista a miles de adultos que se niegan a dejar de jugar - InfoCuatro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/infocuatro.com\/?p=9215\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El fen\u00f3meno de los &#039;kidults&#039; 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